Behind the Scenes at Taylor Swift's "Wonderstruck" Commercial


Wonderstruck by Taylor Swift

Taylor Swift premiered the first commercial for her newest fragrance Wonderstruck during last night's taping of "The X Factor." Lush gardens, feminine fabrics, and an enchanting setting have us wishing for our Prince Charming—we're smitten with the commercial (which you can watch below). Luckily, we got to see two extra behind-the-scenes shots from the actual shoot, where Taylor rocked her signature glossy red lips and perfectly curled locks in a dusty pink ball gown fit for a princess!

Wonderstruck is a gourmand floral with notes of freesia, raspberry, vanilla, amber, and sandalwood. "I wrote the lyric, 'I'm wonderstruck, blushing all the way home,' for the song 'Enchanted' about the first time you meet someone," said Taylor on the inspiration for the perfume. "A fragrance can help shape someone's first impression and memory of you." The violet gold packaging reminds us of a youthful version of Lolita Lempicka's eponymous Eau de Parfum, and hand-picked gold charms add whimsy to the iridescent bottle. 

Product Availability: Available in Department and Specialty stores in October 2011.

  • Eau de Parfum Spray: 3.4 fl. oz/100 ml, $59.50
  • Eau de Parfum Spray: 1.7 fl. oz/50 ml, $49.50
  • Rollerball: .33 fl. oz/10 ml, $18.00
  • Scented Body Lotion: 6.8 fl. oz/200 ml, $29.00
  • Scented Bath Gel: 6.8 fl. oz/200 ml, $25.00

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