Trends
-
TikTok-Viral Gifts for Alllll the Beauty Lovers on Your List
Shop the viral products that deserve the hype—and would make A+ gifts.
-
Blush
- 1
Red Blush Is the New Pink, Thanks to RMS Beauty
Have we been sleeping on the most-flattering blush shade all along? Contrary to popular belief, the right shade of red can serve as a universally-flattering neutral.
-
Very Mindful, Very Demure Makeup
We don’t do too much. We’re mindful and cutesy with this makeup routine.
-
3 Ways to Make Brat Green Makeup Surprisingly Wearable
This bold shade is dominating beauty right now, and we have three easy ways to make it your own.
-
The ‘It’ Shade of Summer 2024: Yellow
The color of the moment is—*drum roll please*—yellow. From soft butter yellow to rich mustard, there’s a shade for everyone to try.
-
3 Tips To Make Boyfriend Blush Work for Any Face Shape
I couldn’t fathom how a lower blush placement could be flattering on any face shape. Little did I know, I actually ended up liking it and it’s become my new summer look—but only when done right.
-
5 Products for Penelope’s Radiant Glow, Inspired by Bridgerton
Want Pen’s flawless skincare prep and makeup look? Here are five products that contributed to her striking glow.
-
Broccoli May Be the Best Faux Freckle Tool on the Market
These may just be the most *organic* looking freckles you could draw up.
-
Oil as an Exfoliator? The Internet May Be On To Something
Similar to oil pulling for teeth, this trend is based on the belief that oil serves as a magnet to gently pull impurities from the skin. Read on to see if it works.
-
Can Hyaluronic Acid and Vaseline Really Replace Lip Fillers?
I tried the latest trend for plump lips—layering hyaluronic acid and vaseline.
-
6 Trending Colors for Spring Makeup This 2024
From butter yellow to steel gray, update your beauty routine to match the season’s hottest hues.
-
I Tried These 2 Moon Juice Sleepy Girl Mocktail Recipes and Slept Like a Baby
Step aside piping hot nightcap, I’m spilling the (bedtime) tea about the cool new way to catch Z’s.
-
4 Skincare Trends To Expect in 2024
New year, new skincare, right? While we’re no fortune tellers, we can sense some shifts coming in the skincare industry—and lucky for us, they’re all positive.
-
Does TikTok’s Micellar Water Bubble Trick Work?
Micellar water isn’t new to the skincare scene, but TikTok has us wondering if we’ve been using it wrong all this time.
-
4 Last Minute Halloween Makeup Looks 2023
No costume? No problem. Try these last minute Halloween makeup inspired by 2023’s pop culture and trends.
-
3 Ombré Concealer Looks for Fall
With burgundy, berry, and latte tones percolating this fall, we’re putting a seasonal spin on this concealer trend.
-
Top 6 Lip Must-Haves for Fall 2023
We’re falling for latte hues, cherry red colors, and glossy finishes.
-
Anna Sui’s NYFW Collection “Octopus’s Garden” Highlights Underwater Inspiration for Spring/Summer 2024
The makeup in Anna Sui’s NYFW collection sets trends for spring 2024 and features the brand’s upcoming product launches.
-
We Break Down the Buzzy Ways to Moisturize Dry Skin
Slugging, moisture sandwich-ing, and flooding—we explain how to try these trending dry skin techniques.
-
3 Things To Know Before Swapping Out Your Deodorant for Glycolic Acid
Everything you need to know about using glycolic acid as deodorant safely before putting it to the test.