Editorial
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7 Festive Eye Palettes for Foolproof Holiday Makeup
You asked, we answered: These are the perfect eye shadow palettes for festive holiday looks.
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Best Holiday Gifts for People That You Don’t Know Too Well
These affordable gifts are sure to impress the people you barely know without breaking the bank.
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Best Holiday Beauty Gifts Inspired by Zodiac Sign
From Capricorn to Sagittarius, here’s how to shop for each astrological sign this season.
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10 Under-$30 Beauty Finds That Bring All the Holiday Cheer
Thoughtful, elevated, and under $30, these beauty gifts feel special without stretching your budget.
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Special Stocking Stuffers They’ll Actually Use
Don’t underestimate the power of stocking stuffers—these special surprises just may surpass the gifts under the tree. Don’t say we didn’t warn you.
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You'll Actually Save Money by Buying These Limited Edition Sets
Lucky for you, we already did the math. Here are the 14 holiday value sets worth the price tag.
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This Beauty Duo is the Secret to Perfecting a Flawless Base
This TikTok viral pair cracks the code to a flawless base and long-lasting makeup on all skin types.
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Beauty Gifts Sets So Gorgeous, You Don’t Have to Wrap them
Skip the wrapping paper. These beauty gift sets are so perfectly packaged, you can put them right under the tree.
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Meet the Brand Pioneering Beauty Breast Care
Meet the founder redefining breast skincare with a fast-absorbing serum, clinical results, and education baked into the ritual.
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The Ultimate Beauty Gift Guide: Budget vs. Luxe Picks for Everyone
Beauty gifts that impress whether you’re saving or splurging.
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How Your Skin Changes In Your 30s—And What to Do About It
Collagen loss, dryness, fine lines—here’s how to future-proof your routine.
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5 Tips to Protect Your Skin from Heavy Halloween Makeup
Transforming into your favorite look shouldn’t come at the expense of your skin. Here’s how you can keep your complexion glowing, healthy, and irritation-free during spooky season.
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Punny Halloween Makeup Tutorials for People Who Hate Costumes
These punny, makeup-driven tutorials help you stand out—no store-bought costume needed.
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Dry Cleansing: Everything You Need to Know
Gentle, nourishing, and surprisingly effective—here’s why you may want to start dry cleansing.
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K-Pop Demon Hunters Halloween Makeup
Step-by-step looks for Derpy, Zoey, Mira, and Rumi—with product picks and placement tips.
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Trick or (Beauty) Treat: Send Your Friends New Makeup This Halloween
Surprise your friends with a scary good Halloween gift based on their zodiac signs
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12 Award-Winning Beauty Essentials to Shop from Allure’s Best of Beauty 2025
From splurge-worthy skincare to clean makeup and densifying hair care, here are the winners we actually use.
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5 Fall Lip Shades You’ll Want on Repeat This Season
We found 5 lip shades you’re sure to fall in love with this season.
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Squalane vs. Hyaluronic Acid: What's the Difference?
Let’s break down what squalane and hyaluronic acid really do for your skin.
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Upgrade Your Hair Care Routine with the Best Shampoo and Conditioner Bars for Every Hair Concern
Dive into an eco-friendly era of hair care with shampoo and conditioning bars that tackle concerns ranging from damage to dullness.
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