Editorial
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How to Recreate HUNTR/X Makeup for Halloween
Step-by-step looks for Derpy, Zoey, Mira, and Rumi—with product picks and placement tips.
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Trick or (Beauty) Treat: Halloween Gifts Based on Zodiac Sign
Surprise your friends with a scary good Halloween gift based on their zodiac signs
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What to Buy from Allure’s Best of Beauty 2025
From splurge-worthy skincare to clean makeup and densifying hair care, here are the winners we actually use.
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The 5 Lip Shades Everyone Will Be Wearing This Fall
We found 5 lip shades you’re sure to fall in love with this season.
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Why Every Routine Needs Squalane and Hyaluronic Acid
Let’s break down what squalane and hyaluronic acid really do for your skin.
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Upgrade Your Hair Care Routine with the Best Shampoo and Conditioner Bars for Every Hair Concern
Dive into an eco-friendly era of hair care with shampoo and conditioning bars that tackle concerns ranging from damage to dullness.
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The 5 Best Sea Salt Sprays for Beachy Waves
When a trip to the beach isn’t in the cards, these sea salt sprays give you tousled texture at home.
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Blush 7 Ways: Which Is Right for You?
From formulas to shades, discover which blush type is right for your face shape.
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How a Fashion Designer Built the Makeup Brush Brand Everyone’s Talking About
From couture fashion to beauty tools, Otis Batterbee brings luxury craftsmanship, performance, and bold design to every brush.
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Discover the Benefits of Watermelon in Skin and Hair Care
Here’s why watermelon deserves a place not just on your plate, but in your skin and hair care routine too.
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Plum Oil: An Unsung Fruit Ingredient With a Cornucopia of Skin Benefits
Great for skin types ranging from sensitive to dry to acne-prone, it’s safe to say that plum oil is pretty powerful.
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Which Anna Sui Product Matches Your Energy? Take the Birthday Quiz
In celebration of the legendary designer’s big day, take this quiz to help you find your perfect match from her statement-making beauty collection.
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3 Makeup Looks to Wear on the Beach
Get glowing with these easy, natural looks built for beach days, breezy nights, and everything in between.
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How to Choose the RIght Lipstick Texture for You
Not sure which lipstick texture is right for you? We break down the most popular finishes and when to wear each—based on comfort, wear time, and lifestyle.
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Top Tools with Sonia G. and Séverine F.
Brushmaker Sonia G. asks friends and fans: which are your favorites?
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Summer Essentials: Aloe Vera-Infused Skincare
Looking for a way to calm and soothe irritated skin after sun exposure? Aloe vera can do the trick.
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The Benefits of Avocado Oil in Skin and Hair Care
They’re not only great for eating, add avocado to your skin and hair routine for head-to-toe restoration.
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6 Sunless Tanners to Keep Your Summer Glow Going All Year Long
Self-tanning has grown up. These elevated, foolproof face and body tanners bring the bronze without the streaks.
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Master List: The 8 Best Sunscreens to Wear in 2025
Stay protected and glowing with our top-rated sunscreens that blend seamlessly into your summer skincare routine.
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Protect Your Skin Barrier With These Extra-Gentle Face Washes
These pH-balanced, sulfate-free options will baby your barrier.
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