What is Wella Trend Vision? Well, every year, Wella holds an international competition (think Bravo's "Shear Genius" but without the reality TV drama) to pick the best hairstyles that represent each of the four trends of the year. Within the parameters of each trend, hairstylists show off their technique with cuts, color, and styling—essentially, their Vision of the Trend. This year, the September competition will be held in Los Angeles and Beautylish's Ning crashed one of the Editorial prep classes (basically boot camp for hairstylists who want to use Wella's photography and makeup teams for their entries--the next Wella Trend Vision 2011 Editorial class is in NYC in May) to find out more about this year's four trends in hairstyling: Lumina, Glamazon, Passionista, and Polaris. Check out the gallery of mood boards below too and see the inspiration process in progress: "A mood board is your inspiration on paper. It's a great reminder of what you want to see in your look," says Wella Top Stylist Diego Raviglione.
lumina metallic sci-fi
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Sophisticated futurism
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'70s science fiction movies
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Celebrating technology
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Sleek, smooth, graphic shapes
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Metallic tones (yellow, white, and rose golds) with accent colors "Just one pop of color can be stronger than color all over the hair," says Diego.
Glamazon urban warrior
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Urban Jungle
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Wild, raw sexiness, untamed sensuality
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The fusion of nature and the city, such as the coexistence of trees with architecture
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Manipulated hair textures such as micro-crimping (to give volume without backcombing or teasing) and big braids
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Ombré hair color (darker roots and lighter ends): "But this doesn't have to be a literal ombré. You should be inspired by, not dictated by, the trends," says Diego.
passionista red lover
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The euphoric joy and happiness of love
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Emotional inspiration: "Trends evolve not only from fashion, but from economics, politics, and what's happening socially," says Diego.
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Bright, bold red tones, but mixing warm and cool reds
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Softer, fuller shapes
Polaris high contrast
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Polar opposites: matte vs. shiny, black vs. white
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Assertive, aggressive beauty
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Combining dark, black tones with light
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Strong, structured tailoring
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Elegant shapes, like a French twist
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Crisp, defined lines
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Jun 22, 2011
Julia E.
Wow I really love the Polaris picture!!!
I'll have a bit of the Urban Warrior ombré look since my hair is growing out and my roots are a lot darker lol
Jun 12, 2011
Teia B.
I LOVE doing hair. But I never notice how beautiful I looked in red hair before until I started using Semi-Permanent Hair Rinses in certain tones of red shades.
If I want a VIBRANT red tone, I would dye my hair in the Browns/Reds permanent tone, then I will add a cherry tone to get that bold, soft-edgy red.
I guess it does come natural to me when I know what I'm doing with my hair.
Jun 10, 2011
Kymberli G.
i guess i was a trend setter b4 i knew it! i used to die my hair blonde, and let the roots grow out. but that was just bcuz i was lazy...lol
Jun 10, 2011
Kymberli G.
May 19, 2011
Ashraf W.
Dear Sir/Madam,
I have the pleasure to brief you on our Data Visualization software
"Trend Compass".
TC is a new concept in viewing statistics and trends in an animated
way by displaying in one chart 5 axis (X, Y, Time, Bubble size &
Bubble color) instead of just the traditional X and Y axis. Discover
trends hidden in spreadsheets. It could be used in analysis,
research, presentation etc. In different business sectors, to name a
few we have Deutsche Bank, NBC Universal, RIM, Vanguard
Institutional Investor, Ipsos, Princeton University as our clients.
NBC presentation on TED using Trend Compass exported Videos. Now on
CNN Money / Fortune (Dec 21st,2010):
http://tech.fortune.cnn.com/2010/12...
The following link is for our new Geographical Trend Compass
(Earthquake in Japan - Mag vs Depth vs Time):
http://www.epicsyst.com/test/v2/jap...
Link on Ads Monitoring on TV Satellite Channels. Pick Duration (Ads
daily duration) vs Repeat (Ads repetition per day).
http://www.epicsyst.com/test/v2/tv-...
All the best.
ashrafwagdy
Trend Compass Team
Epic Systems
http://www.epicsyst.com
Apr 27, 2011
Megan N.
i love the ombre look! i have the ombre look on my hair right now, but i think im going to go back to my natural hair. i've just gotten tired of it.
Apr 27, 2011
Ning C.
Wow, red hair must really be a trend this year--even Blake Lively's gone crimson! http://www.beautylish.com/a/vmavn/b...
Apr 27, 2011
Rachael Y.
I love the ombre' look... but everyone I know hates it. They just say it looks like the person needs to color their hair. I have been wanting to get it, but I am a little worried that everyone is right (and I will hate it). UGH!
Apr 27, 2011
May T.
Apr 27, 2011
May T.