Editorial
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Dry Cleansing: The Easiest Way to Melt Away Makeup
Gentle, nourishing, and surprisingly effective—here’s why you may want to start dry cleansing.
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HUNTR/X Halloween Tutorial: Derpy, Zoey, Mira, Rumi Makeup
Step-by-step looks for Derpy, Zoey, Mira, and Rumi—with product picks and placement tips.
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12 Best Beauty Gifts to Send Friends This Halloween
Surprise your friends with a scary good Halloween gift based on their zodiac signs
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Our Top Picks from Allure’s Best of Beauty 2025
From splurge-worthy skincare to clean makeup and densifying hair care, here are the winners we actually use.
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5 Fall-Ready Lip Picks to Try Now
We found 5 lip shades you’re sure to fall in love with this season.
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The 2 Ingredients to Keep Your Skin Hydrated This Fall/Winter
Let’s break down what squalane and hyaluronic acid really do for your skin.
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Upgrade Your Hair Care Routine with the Best Shampoo and Conditioner Bars for Every Hair Concern
Dive into an eco-friendly era of hair care with shampoo and conditioning bars that tackle concerns ranging from damage to dullness.
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Want Beachy Waves? Try These Bestselling Sea Salt Sprays
When a trip to the beach isn’t in the cards, these sea salt sprays give you tousled texture at home.
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Blush Tips for Every Face Shape
From formulas to shades, discover which blush type is right for your face shape.
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The Art and Science Behind Otis Batterbee’s Makeup Brushes
From couture fashion to beauty tools, Otis Batterbee brings luxury craftsmanship, performance, and bold design to every brush.
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Uncover the Beauty Benefits of Watermelon, the Ultimate Superfruit
Here’s why watermelon deserves a place not just on your plate, but in your skin and hair care routine too.
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Plum Oil: The Do-It-All Skincare Ingredient You Needed Yesterday
Great for skin types ranging from sensitive to dry to acne-prone, it’s safe to say that plum oil is pretty powerful.
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Find Out Which Anna Sui Beauty Product You Are in Honor of Her Birthday
In celebration of the legendary designer’s big day, take this quiz to help you find your perfect match from her statement-making beauty collection.
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3 Sun and Water Resistant Makeup Looks to Wear to the Beach
Get glowing with these easy, natural looks built for beach days, breezy nights, and everything in between.
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Matte, Satin, Glossy? The Ultimate Lipstick Finish Guide
Not sure which lipstick texture is right for you? We break down the most popular finishes and when to wear each—based on comfort, wear time, and lifestyle.
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Top Tools with Sonia G. and Séverine F.
Brushmaker Sonia G. asks friends and fans: which are your favorites?
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Aloe-infused Products for Your Summer Skincare Arsenal
Looking for a way to calm and soothe irritated skin after sun exposure? Aloe vera can do the trick.
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The Benefits of Avocado Oil in Skin and Hair Care
They’re not only great for eating, add avocado to your skin and hair routine for head-to-toe restoration.
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6 Sunless Tanners to Keep Your Summer Glow Going All Year Long
Self-tanning has grown up. These elevated, foolproof face and body tanners bring the bronze without the streaks.
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Summer 2025 Sunscreen Guide: 8 Products You Can’t Miss
Stay protected and glowing with our top-rated sunscreens that blend seamlessly into your summer skincare routine.
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