Published Oct 12, 2011
Beautylish is constantly exploring the intersection of beauty and technology, which is why we were so fascinated by the latest crop of short films from our favorite beauty brands. These three iconic names use game design, engineering, and artificial intelligence to explore and interpret beauty using technologies of the past and present, and science fiction of the future. Watch these high-tech transformations and we'll show you how beauty can mesmerize with a few pixels and a lot of creativity.
Dior's latest film takes us through the golden age of video games with a glamorous twist. Arrange your makeup like Tetris with Dior Vernis and Dior High-Impact Eye Shadow, chase around Rouge Dior Replenish Lip Color like Pac-Man, or play Pong with Dior 5-Colour Eye Shadow. It's fun to imagine a land of pixels and makeup!
The cheeky side of Chanel emerges in this digital short, created in partnership with Nowness. The whole makeup line joins in on the fun, assembling itself as various beauty bots, each with their own bubbling personality. Don't you wish these beauty transformers could put on a show in your collection?
In this futuristic setting, a makeup machine shows off the robotic precision of Nars Larger Than Life Long-Wear Eye Liner on a beautiful android. Compared to the playful aesthetic of the other two videos, this clip feels undeniably more sensual and cool. Can those machines perform facials too?