Editorial: Mascara

  • Benefit They're Real—1-Day Exclusive Preview

    Benefit They're Real—1-Day Exclusive Preview

    Benefit Cosmetics is introducing their brand new lengthening mascara, They're Real! The new jet-black, glossy mascara will be sold in stores and online in July but you can get your hands on them today at their 1-day exclusive preview! Keep reading to see how you can snag yourself a tube in advance!

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  • Clinique Bottom Lash Mascara: Worth It?

    Clinique Bottom Lash Mascara: Worth It?

    Beauties, do you apply mascara to your lower lashes? I usually try to leave my them bare because any makeup in that undereye area—especially mascara—has a tendency to smudge so quickly—leaving me with panda eyes. But keep reading for a new innovation that is making me a bottom lash mascara convert!

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  • Make the Most out of Your Mascara Wand

    Make the Most out of Your Mascara Wand

    Have you ever wondered how to really give your lashes some oomph? After attending The Out of the Beauty Box Tour in San Francisco, Beautylish learned a few tricks to get your lashes fuller, darker, and lifted. Keep reading for a pro makeup artist technique to maximize your lash mileage!

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  • DIY Beauty: Mascara Protector

    DIY Beauty: Mascara Protector

    If you’re like me with an unsteady hand, applying mascara can be a bit of a messy situation. Here are three ways to use everyday products from home as a mascara protector.

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