Spotlight On Serums: Are They Worth Another Skincare Step?


This is the first article in our series on serums. We’ll investigate everything you need to know about these special skin helpers, discussing their ingredients, their benefits, as well as how to choosing the right one for you.

As soon as you got the hang of your three-, maybe four-step skincare routine, everyone started raving about yet another product: serums. With no space physically in your medicine cabinet (or financially in your budget) for one more product, you may be wondering if they’re worth it. They are, and here’s why.

What is a serum?

But what even is a serum? Let’s break it down. Generally, serums are water-based and have a gel-like consistency with a high concentration of active ingredients. When it comes to serums, a little bit goes a long way.

Within the serum category, there are different types, each containing distinct ingredients for specific results and benefits. Serums are usually targeted towards a particular skincare concern, such as dehydration, fine lines and wrinkles, acne and breakouts, or hyperpigmentation.

How are serums different from other skincare products?

Rather than remaining on the surface of the skin, serums are created a lightweight consistency that easily absorbs into skin. They penetrate deeply into the skin with active ingredients like niacinamide, peptides, and hyaluronic acid—it really depends on the serum you choose. Serums won’t replace your existing skincare products, such as moisturizers and facial oils, but they’re an added step that’s sure to enhance results.

Do I need a serum?

We get it, the last thing you want to do is add yet another product to your already-too-time-consuming skincare routine, so you may be wondering, “Do I really need this?” Since serums target specific skin concerns, we don’t all need the same serum, but depending on your skin type, there are certain serums that work for you. Think of it like a shot of goodness especially tailored to your skin — who could say no to that?

Now that you understand the importance of incorporating serums to your skincare routine, keep reading to find the one(s) that are best for your specific skin concerns!

Illustration by Megan Badilla