
IMATS is finally here in sunny Los Angeles, and you can bet the two-day show will be filled with amazing artists, seminars, and beauty goodies. But Sunday's main attraction is most certainly the NYX FACE Awards finals, emceed by none other than Perez Hilton! Over the course of the three-month contest, online vloggers have used their imagination and skills to face three unique makeup challenges. And now that we're at the final six, the competition is as fierce as it can get.
We've watched Charismastar, iwanted2c1video, SabsBeauty, BeautyLiciousInsider, Promuanetwork, and goldiestarling create vibrant retro eyes, sinister Burton-inspired beauty, and fantasy makeup like never before. The talent astounds us.
This Sunday, these finalists will compete in their last challenge designing a look (live!) on a model, evaluated by a master panel of judges including NYX founder Toni Ko, legendary makeup artist Scott Barnes, and our very own CEO, Nils Johnson!
So what does the winner receive? $25,000 cash, a fashion shopping spree, and countless other perks. Of course, they'll also get the clout to call themselves the National Beauty Vlogger of the Year. But no one goes home empty-handed— the five runners up each will receive a year's worth of NYX Cosmetics. Which finalist are you rooting for? Stay tuned this Sunday to find out who won!
UPDATE: Congrats to Charis, Charismastar on winning first prize!
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