UOMA Beauty

Say What?! Weightless Soft Matte Hydrating Foundation

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Reviews

Melissa E.
Complexion junkie must have! Formula unlike any other.

So excited that Uoma is available at Beautylish. I've been eying this brand for a while and wanting to try their foundation in particular.

At first pump, the texture threw me off: almost water-like, more serum-y than I had anticipated solely based off the product description. Any misconceptions I had were quickly dispelled upon application. I had one of those, ‘Where is the product moments?’. I didn't see it as I was applying using my Juno & Co Storm Cloud Sponge and that's when I realized it was THE most skin like foundation I have ever used. What’s unique about the skin like finish is that this baby is FULL coverage. It fully covered my freckles (I'm very proud of my freckles and do not cover them daily, but when I want full coverage, that includes freckles!), without any texture, I mean like NO texture at all. It's like it was pigment on my skin, leaving me naturally flawless. Like I just woke up like that!

Also tried applying the product with a brush and while it resulted in less coverage, I ended up liking the brush application better for every day use.

I cannot stress enough how the texture of the foundation coupled with the level of coverage is unlike any other foundation I've tried. The soft matte finish was a bit of a deterrent for my dry skin, but there was no dryness. In fact my skin appeared supple, and lit from within even after setting with my go to Hourglass Ambient powders.

So glad I've added this into my foundation repertoire and so stoked the Uoma is on Beautylish!

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