- Makeup
- Face
- Foundation
- Liquid Foundation
- Say What?! Weightless Soft Matte Hydrating Foundation

Say What?! Weightless Soft Matte Hydrating Foundation
$39-
Product Description
About Say What?! Weightless Soft Matte Hydrating Foundation - Black Pearl
The multi-award-winning game-changing foundation, available in a ground-breaking 51 shades and uniquely formulated to meet your skin’s needs. This first-of-it’s-kind second skin creation delivers a customized longwear vibrant-matte finish with nourishing hydration.
Powered by Biomimicry pigments, Say What?! Foundation “thinks like your skin” for a skin-like, blurring finish. This full-coverage yet buildable formulation is available in 6 custom formulas to cater to the unique needs of different skin color groups, or as we call them, Skin Kins! Our longwear and weightless skin-loving formula deliver a vibrant-matte finish that helps to conceal the look of skin imperfections, minimizing the appearance of pores while softening fine lines and concealing redness, rosacea, and hyperpigmentation.
The Shades
- Black Pearl: Dark brown skin
- Brown Sugar: Brown skin
- Bronze Venus: Rich tan skin
- Honey Honey: Olive skin
- Fair Lady: Fair skin
- White Pearl: Very fair skin
The Formula - Black Pearl
Specifically formulated for Dark Brown skin (Highly Melanin skin). The most common skin concern is dullness and the most common skin type is oily/combination skin. The Black Pearl formulation is created with tomato extract which is known to brighten dull skin to deliver radiance to the skin and protect the skin from pollution and free radicals. Berry extract delivers hydration to ensure your skin is as flawless as it looks.
How To Use
Shake well before use and apply onto clean skin. For the best results use a buffing brush or sponge for application and then blend for a stunning velvety skin-like matte finish. Use fingers for a sheerer coverage
Other Details
- Size: 30 ml / 1 fl oz
- Paraben-Free
- Talc-Free
- Synthetic Fragrance-Free
- Silicone-Free
- Cruelty-Free
- Vegan
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Ingredients
Water (Aqua), Dimethicone, Trisiloxane, Butylene Glycol Dicaprylate/Dicaprate, Ipdi/Di-C12-13 Alkyl Tartrate/Bis-Hydroxyethoxypropyl Dimethicone Copolymer, Cetyl Peg/Ppg-10/1 Dimethicone Isododecane, Glycerin, Ethylene/Acrylic Acid Copolymer, Hdi/Trimethylol Hexyllactone Crosspolymer, Alcohol, Disteardimonium Hectorite, Sodium Chloride, Sorbitan Sesquioleate, Tetrasodium Edta, Phenoxyethanol, Potassium Sorbate, Caprylic/Capric Triglyceride, Dimethicone Crosspolymer, Fragrance (Parfum), Polymethylsilsesquioxane, C20-24 Olefin, Di-C12-13 Alkyl Tartrate, Silica, Poloxamer 338, Tocopherol, Solanum Lycopersicum (Tomato) Leaf Cell Culture Extract, Limonene, Butylphenyl Methylpropional, Bht, Rubus Idaeus Leaf Cell Culture, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate. (+/-)/May Contain: Ci 77491 [Iron Oxides], Ci 77492 [Iron Oxides], Ci 77266 (Nano) [Black 2]
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Shipping & ReturnsFree Shipping
Beautylish offers free shipping to the U.S. on all orders $35 and up. For all other orders, we offer $5 flat rate shipping.
Fast DeliveryWe ship using FedEx Express (2 business days from order shipment date) and FedEx Ground (3-5 business days from order shipment date).
Satisfaction GuaranteedIf you are less than completely satisfied with your purchase, you may return your order within 60 days (from the delivery date) for a full refund. We'll cover the cost of return shipping within the U.S..
World-Class Customer CareBeautylish’s team of makeup artists and beauty experts are here to help. If you need assistance in anything from color matching to your perfect skin care regimen, we’re here to help.
Phone: 1-877-992-5474
Email: service@beautylish.com
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Reviews / 1Melissa E. Last week
Complexion junkie must have! Formula unlike any other.
So excited that Uoma is available at Beautylish. I've been eying this brand for a while and wanting to try their foundation in particular.
At first pump, the texture threw me off: almost water-like, more serum-y than I had anticipated solely based off the product description. Any misconceptions I had were quickly dispelled upon application. I had one of those, ‘Where is the product moments?’. I didn't see it as I was applying using my Juno & Co Storm Cloud Sponge and that's when I realized it was THE most skin like foundation I have ever used. What’s unique about the skin like finish is that this baby is FULL coverage. It fully covered my freckles (I'm very proud of my freckles and do not cover them daily, but when I want full coverage, that includes freckles!), without any texture, I mean like NO texture at all. It's like it was pigment on my skin, leaving me naturally flawless. Like I just woke up like that!
Also tried applying the product with a brush and while it resulted in less coverage, I ended up liking the brush application better for every day use.
I cannot stress enough how the texture of the foundation coupled with the level of coverage is unlike any other foundation I've tried. The soft matte finish was a bit of a deterrent for my dry skin, but there was no dryness. In fact my skin appeared supple, and lit from within even after setting with my go to Hourglass Ambient powders.
So glad I've added this into my foundation repertoire and so stoked the Uoma is on Beautylish!
3 found this helpful.