A mascara inspired by hair rollers, this super-curling, and lifting mascara gives a sexy, wide-eyed look. Its patent-pending Hook ‘n’ Roll™ brush features tiny custom-designed hooks to catch, lift, and curl even short and straight lashes.
Bye-bye, eyelash curler! Roller Lash not only lifts and super-curls, but this instant curve-setting formula holds for 12 hours, is easy to remove, and contains provitamin B5 and serine, known for their lash-conditioning benefits.
The curve of the wand is designed to coat every last lash. Start with the wand held horizontally with the tip of the curve pointing downward. Gently wiggle the wand from the base of lashes to tip as the wand moves up the lashes, slowly rotate the tip inward and up to the curve of the wand matches the eye contour, coating even the innermost and outermost lashes.
Aqua (Water), Paraffin, Cera Alba (Beeswax), Polybutene, Bis-diglyceryl Polyacyladipate-2, Palmitic Acid, Stearic Acid, Triethanolamine, Vp/eicosene Copolymer, Acacia Senegal Gum, Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera (Candelilla) Wax, Hydroxyethylcellulose, Silica, Phenoxyethanol, Panthenol, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Algin, Serine, Bht. [+/-: Ci 19140 (Yellow 5, Yellow 5 Lake), Ci 42090 (Blue 1 Lake), Ci 77007 (Ultramarines), Ci 77163 (Bismuth Oxychloride), Ci 77288 (Chromium Oxide Greens), Ci 77289 (Chromium Hydroxide Green), Ci 77491, Ci 77492, Ci 77499 (Iron Oxides), Ci 77510 (Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide), Ci 77742 (Manganese Violet), Ci 77891 (Titanium Dioxide)].
Beautylish offers free shipping to the U.S. on all orders $35 and up. For all other orders, we offer $5 flat rate shipping.
We ship using FedEx Express (2 business days) and FedEx Ground (3-5 business days).
If you are less than completely satisfied with your purchase, you may return your order within 90 days (from the delivery date) for a full refund. We'll cover the cost of return shipping within the U.S..
I’ve tried SO MANY different mascaras. My lashes are long and dark but they are board straight. They don’t even curl with a lash curler. This wand is amazing. It does my lashes very well. I absolutely love this mascara.
I suffer from pin-straight, stubby little lashes and I find that the Roller Lash keeps my curl in all day and night. I don't have an issue with layering this mascara- it does dry quickly but I prefer that sort of formula. I also really like the brush because it's very precise and keeps my lashes nice and separated.
I feel like this mascara and its claims are pretty standard. I also feel like I get a better look from a free sample of Tarte's Lights, Camera, Lashes that I still have running around.
The wand is thin and fine for getting into little lashes but it dries so quickly, trying to achieve a dramatic look with a second coat seems pointless. I feel like for someone like me with thicker, dark lashes, I get the same result from a drugstore and if I want drama, I should stick with the previously mentioned.
I wanted to love this as it came recommended, but meh.. not worth the 25$