Can't believe this is a drugstore product
I don't even know where to begin with this product. The packaging is really sleek and skinny, perfect for on the go (whether you have a giant Mary Poppins bag like me or a super flat clutch). The applicator is probably my favorite feature of this (and the reason why I'll be buying every color). The applicator is sort of shaped like an hour glass with a rounded tip. I love this so much more than traditional doe-foot applicators because you have so much more control over how much product you apply. Doe-feet don't tend to pick up very much gloss so you end up wiping a lot of your lipstick off as you apply your gloss. This applicator is awesome because it absorbs a good amount of product and you can adjust how much goes onto your lips by pressing a bit harder. This is reminds me a lot of the applicator on Sephora's Ultra Shine Lip Gloss, which I also love. Then when it comes down to the product itself, I'm in love too. It's not so shiny that it looks gross and gooey, the color has such an impact, so vibrant, but not quite completely opaque. You'll definitely be able to tell the glosses apart when they're on your lips. The only mini gripe I have is that it doesn't feel like it lasts terribly long. Maybe it's because the product isn't very thick and sticky, but overall I really love this lip gloss and I'll definitely be hoarding all of them.