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Amazonian Clay 12-Hour Full Coverage Foundation


Ellen B.
One of the best!!!!

I saw this foundation being applied to a model's face while tarte was having a sale on QVC. It was amazing how it transformed the model's face and it convinced me to try it. It came with its own brush which helps to achieve the "air brushed" look. Using the brush that came with the foundation, I found that application was easy and quick. I am a foundation/BB cream junkie and I find that this foundation is definitely one of the best foundations out there! It has medium to full coverage and does last at least 12 hours. I have an oily T-zone and I did not have to blot my face at all while I wore this foundation. I recommend it!

2 found this helpful.
Dawn C.
I love this foundation......Holy Grail status!!!

I got a very generous sample of this foundation last winter in Deep Sand. The color match is crazy oxidizing after a 1/2 hour of wear. It dries to a truly beautiful demi-matte finish. I have combo/normal skin with a very oily t-zone. This foundation works beautifully on all areas of my face. It is a full coverage foundation and I find it lasts me a good 8 hours before any breakdown of the product. I use a matte primer for my t-zone and the oil is controlled for at least 5 hours before I need to powder. I have little to no transfer once the foundation is set.

I have found that the best method of application is to use a very dense foundation brush. When I purchased a full size, I got a great deal that included Tarte's 'The Buffer' Bamboo foundation brush and it works perfectly with this formula to give me a truly flawless application. I had no luck using my Beauty Blender, Sigma, MAC or Real Techniques brushes with this foundation. The Eco Tools Domed Bronzer brush may work well with this foundation as an alternative to the Tarte brush. After I apply it with the brush, I go over the entire face with a damp beauty blender and it gives me a beautiful, natural finish. I typically only use one coat with a little concealer unless I'm looking for a totally flawless, full-coverage look.

The Deep Sand color works for me all year much to my surprise....I was prepared to purchase a deeper color for summer, but so far I have no need and my bronzer helps to pull it all together.

I've had no breakouts or irritation with this foundation. A little bit goes a long has a thick consistency that works best when you dot it on your face and then blend with a brush. It feels very light on my face....very surprising because it is so thick out of the tube. My skin feels good when I'm wearing it.

This foundation is well worth the money. It seems that Tarte always has this on sale but I would have no problem paying full price for this. I've been using it for special occasions while I phase out my other foundations but I may bite the bullet and pitch what I have left at the end of summer as I have found my Holy Grail! ;-)

1 found this helpful.
Terri S.
Matte finish, whipped meets liquid consistency, lightweight!!

First off this product does run on the light side. I'm not sure if that has to do with the ingredients used or not. Typically I would reach for medium but when I swatched this at Ulta, it was much too light. The product consistency is if a whipped foundation and liquid morphed itself together. Light & airy, but has a denser consistency than a whipped alone I think. I think this product is GREAT! I purchased this when it was 100+ degrees outside and my face did not feel covered in makeup and did not melt and settle into areas, as some other full coverage foundations do. I used the Sedona Lace 520 brush to apply this as well as Tarte's Full Buki brush or whatever it's called. Both ways allow it to apply effortlessly. I have not used my fingers or sponge to apply so I'm no help there. If you are considering purchasing this, I would recommend you 1) swatch it first 2) buy it from so you can get the brush & the foundation for $40 + shipping. You will pay $40 for the foundation anyways!

1 found this helpful.
AlmostStylish X.
Miracle Worker

I don't want to sound dramatic but I have never found a foundation as wonderful as this! It really does cover everything, my old acne scars, my new acne scars, my plain old active acne..... Its great! Doesn't look thick or cake and stays moist without looking greasy.. Its my new favorite.. Love Love Love

1 found this helpful.
Jen G.

I've been using this foundation for about a week now, and I've got the hang of applying it so that it works well for me. It is quite thick, but when applied sparsely with a sponge or a foundation brush, it provides a ton of coverage/evenness and gives my skin a nice matte look as well. I can definitely see how over-applying this even by a little would throw a wrench in the gears, though. The key thing to remember here is that a little goes a looooooong way! Also I notice that like a lot of foundations, it doesn't agree much with dry skin and might enhance flakeage. Not too much of a problem for me right now, but I can see how it could be a hassle to others. On the bright side, the variety in colors means I was able to find a really nice match for my skin!

1 found this helpful.
Erica W.

I wanted to like this foundation but it just isn't a great color match. If you're on the darker end I would probably pass this up, there are really only 2 shades that even come close to our skin tone range, even then, you have to take into consideration undertones. I tried deep and while it looked okay for a few minutes, it quickly turned red and orange on me, definitely not for the yellow undertone folks. The feel is very lightweight and smooth, looks flawless on the skin but it isn't full coverage, maybe medium at best if you build.

1 found this helpful.
Hazel B.

This is a really great full coverage foundation. It evens out all discoloration and doesn't feel like cakey. I have problematic skin and this does a good job of toning down the redness and intensity of it. It is a little pricey but totally worth it.

Dani V.

This is the best foundation I ever had. It is lightweight and full coverage, a win/win for me. I could wear this without concealer, and I have acne and blemish.

Theresa G.

I have been on the hunt for new foundations and I recently decided to try this out. I stepped out of my comfort zone with this ones because I really don't go for matte looks. The difference with this and many other matte foundations is that this Is not 100% matte. Which I love. The only way this looks flawless on my skin is if it is applied the day I exfoliate. It is definitely one of those foundations that cling to dry patches, acne ETC.... When applied though often exfoliating I get flawless results.

Karly M.
Great coverage, perfect match

I got this while at sephora looking for new makeup. A friend and I got the free mini makeover trying to look for a full coverage foundation and tried out the tarte foundation and can I just say it's amazing! It covers so well without caking and last for a long time, 12 hours just like it said! It matches both of our skin tones perfectly and it's hard to find a match for my skin. I recommend this completely it is the best foundation I have ever used