My new holy grail heat protectant! I love the shine it gives my hair! I honestly think thats why I fell in love with it! It doesn't have a strong scent, it doesn't weigh my hair down and it leaves my hair soft. Lets not forget its a decent price! I have a lot of thick hair and to tame it and to get it to look the way I want I use heat daily in my hair (I don't blow dry,though). I will definitely buy this again and again!