Reviews
It works exactly as it says it does and lasts longer than any other unnatural dye I've used.
I've used the whole array of unnatural dyes and this is by far my favorite. A big part of the reason for that is that it bleaches your hair as it dyes it, since I have dark hair this is a big time/money saver. It's easy to apply and if you accidentally get it on nearby hair you don't mean to dye ... if you don't rub it in you're safe. It's fantastic and it lasts for a long time. I have it in my hair now, I dyed it back in the beginning of June and it still looks surprisingly bright and pretty.
The only down side I can think of is that one time I used it and then used it in the same places 2 or 3 months later and it fried my hair pretty bad. So the lesson there is, use this first to bleach your hair and look great for a while, then don't re-bleach that hair!