Color Truth Cream Eyeliner


Renee R.'s Review Image

This is the only eyeliner I use and I absolutely love it. I only found it to flake on my bottom lash line, but only after long use. A trick I use is to apply some black eyeshadow with a flat angled brush over the area I applied the eyeliner. It glides effortlessly and it's not as messy as liquid eyeliner.. and I HATE liquid eyeliner lol but yeah ..I love it.


I bought this about a month ago at walgreens for, I think, about $7 or $8. I have it in black. I heard some good reviews on it, so I thought I'd give it a go. I think this is really easy to work with, and it's extremely long last. It dries very fast, and it stays on like a liquid eyeliner. I've had no problems with it so far, and it's showing no signs of drying up. Don't even bother with the brush they give you though because it's just not a good brush at all. I find a small eyeliner brush (not an angled one) works best.
So I think it's totally worth it!

Becky D.'s Review Image
Nice Color but Some Minor Problems

I have this product in Midnight Blue and the purple one (I'm not sure of the name). I've been using this for a long time, and it hasn't dried out on me. It still gives really nice color and is creamy enough.
It is quite expensive for a drugstore cream liner, so I'm not sure how long I'll keep getting it. It does flake after a while, and the brush that comes with it is absolute trash. It works best when I work my brush into it for a minute, otherwise it isn't as smooth.
I use a pointed eyeliner brush when I do use it, or I will use my fingers and use it as a base. The synthetic fiber works really well with it, and it doesn't stain my brush.
Overall, it's okay. I might buy it again for the color, but only if it's on sale.
In the picture, the liner is on the upper lash line. It has been set with and eyeshadow, but the color is accurate.


Dried out super fast. Now all that I can use it for is as a coloured base and even then I have to be very careful because to get it on evenly and without flaking some bits off... I have to use a eye buffing brush. For point of reference, the one that I have is Teal... gorgeous color but for me, useless as a liner... Such a shame...


I absolutely love this gel liner. I have been repurchasing it for about 2 years now. Before I discovered this product, I would use your typical eyeliner or liquid eyeliner to create a wing. However, I would see this girls with gorgeous, dark, smooth wings. I remember going on youtube to watch reviews on different liquid eyeliners. Personally, they did not work for me. They would not last and would crack throughout the day. Then I ran into L'Oreals gel liner and fell in love! Very dark, goes on smooth and lasts all day! It does not crack. The brush that comes with it is great too. The brush is a little rough, but it does not bother me.

The only part that bugs me is that it does dry out before you are completely finished with the product. Although to get the most out of it, I put a drop or 2 of eyedrops in the container and it comes back to life. At least for that very moment. Overall, it is a great drugstore product.


This gel liner is amazing. This is actually my first time ever using gel liners and this product made me love gel liners now. It does not flake and lasts all day. I usually apply a pencil liner first then I go over it with this. The brush that it comes with if extremely stiff so really invest in a liner brush. When applying on its so smooth. The formula is really creamy. I have it in black but really looking forward to trying out the other colors. Completely worth the purchase. Retails at Wal Mart and Target for only $10!


When I first purchased this product I loved it! Then again...I was new to gel liners and perhaps didn't know any better.

Months later, I still have it and use it almost daily..and have used maybe 1/8th of the product. (I own the black color btw. )

It's pretty well pigmented and long lasting..but the parts where I've been dipping in my brush have dried out and I need to really get the brush in there a few times to get enough product to apply smoothly. Weirdly enough..the parts of the product that I haven't touched are still "moist" and applies smoothly.

Since I don't really own many brushes, I've been using the brush that comes with it and I'm satisfied with it. It is very stiff and *can* be rough on the eyelids but I use it anyway. I would like it if it was a little bit thinner/flatter to be able to make finer lines.

I rate it 7/10


I have the Teal shade and it is a very good color it brings out the green in my hazel eyes that are mostly green. I love the bold look it gives me as I wear it on my eye lids. I say it was a good buy and very well at that. Teal is one of my favorite colors and this is my favorite eyeliner to wear.

GREAT Pigment

I love this eyeliner! It's very smooth and easy to blend, with great color! My only complaint would be about the brush that came with it; the hairs are too stiff and it hurts my eyelid, but I just use my own brush n__n About the flaking issue a couple of other people have mentioned, I just dampen my brush a little bit and I don't have that issue. Overall a great buy!

Love Love Love

This is a fantastic cream eyeliner formula. It is extremely thick and highly pigmented, just as the HIP line from L'Oreal is advertised to be. I love the consistency and the way it feels when it's applied. If smudged, it can be very difficult to remove (use concealer for smudged/messy makeup!) because the pigmentation is so intense. Just apply it slowly and it should be fine. I like to use my Avon ergonomic eyeliner brush when using this product, and not the little brush that comes in the box. The little one is a bit too spiky for me and pokes my eyelid :P But the formula is great. A little expensive, but it is very good. A cheaper dupe is the Wet N Wild cream eyeliner, but I haven't been able to find that anywhere but online lately...