Urban Decay Backs Out Of China

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http://www.urbandecay.com/Animal-Testing-Policy/animal-testing-policy,default,pg.html

How do you guys feel?

I am very happy that they backed out. I just wish the plan had stayed on the drawing board in the first place. But, yes, I am happy that they made this decision.

Jul 6, 2012

Emily C.

I'm not sure how i feel about this, i'm not sure whether to believe that Urban Decay is truly a cruelty free brand due to the fact that they even considered selling in China. Surely if it was so conflicting with the company's core principles they wouldn't have sold out for the money and remained loyal to its customers who value their principles. Will continue to use my Urban Decay products i already purchased but i doubt i'll buy from them again

I hear ya...it feels like a betrayal...others believe we should forgive this once bc our voices were heard...some believe if we don't repurchase or support, no brands will see the need to end or reverse...as a vegan this hit me hard, as it was one of my brands that I felt so close to, and had purchased in my teen years...as a 27 year old, with the same values I had then, and even strengthened since, I don't know if I feel I can trust them...its all about $$...and if a brand offered to buy em, they may take the cash and run...very confused...that and their somewhat racist PR statement...I guess I could forgive and stay positive....I feel battle wounded for now.

Coming from a standpoint of working more closely in the industry, I'm more relieved for Urban Decay. They are a vegan company and its hard to balance being such a large company and still maintain their standards at the same time. 

Jul 6, 2012

Jaclyn S.

IM SO HAPPY!! i did not want them to sell because they would not be cruelty free so now i want to buy their products again!

Eh, I still think it was all because of the money, ha. "Alright, we're selling in China! Oh, wait. Thousands are mad at us? Better back out." That's how I see it. But I'm still conflicted because I am cruelty free and in a way, it'd be okay to purchase from them again, but... the way they went about this just kinda sucks.

I think it's good that they won't be selling in China and a lot of the vegan buyers are happy. My boyfriend bought me the Naked 2 palette around the time it was being discussed and I wasn't going to return it for that reason. Not to make it sound as if I think testing on animals is okay, because I don't believe it is, but I'm sure I use a lot of things that are unknowingly. Therefore, I'm not really in any position to act entirely against it since that would make me a hypocrite. However, I don't necessarily think it was all about the money considering China does have approximately 4x the population the US does. Though, I can't say that without a doubt.

Jul 6, 2012

Kimberly S.

i hope that money wasn't the primary motivation behind the decision and rather the voice of the customers as well as the beliefs UD was founded on. i've continued to use the products i already have (purchased way before the china incident). i will purchase from them in the future as long as they continue to remain cruelty-free. that being said...i will never purchase from loreal or estee lauder even if they do go cruelty-free. too many years have gone on and they continue to test while so many other companies have stopped. to me that says they have no care or respect for life and their profits/consumer following far outweighs what is morally right.

Jul 6, 2012

Ayanna P.

I have mixed feelings about this. For me, It's important for companies I support to be transparent and this statement along with the others given were BS. While I'm happy they have decided not to comprimise to sell in China, it's always going to be in the back of my head that this even happened. It's going to be a while before I buy anything from them, any way. So I guess by then, I'll have come to the conclusion of whether I want to.

I feel this was Sephora's push to enter the China market. I am sure since Urban Decay has them as a distributor. Maybe Urban Decay is much smaller than we realize, and is having financial difficulty. In this economy I would hate to see them go under ( a lot of vegan brands just can't stay afloat rt now, and small business as well). Its making me sad...I know some brands cant even afford the Leaping Bunny logo and are cruelty free...which frustrates shoppers that use that as a guide.

Research from Wiki shows there may be some financial struggle along the way: http://en.wikipedia.org/wiki/Urban_Decay_(cosmetics)