Underrated Make-up Brands

44

Sort By

Aug 15, 2012

Shelley W.

I just discovered Hourglass cosmetics (eyeshadow duos and the opaque rouge liquid lipsticks) and I'm super amazed by the quality and longevity that both have offered me. I find it to be such an underrated brand. What cosmetic brands you feel that are superb but have yet received fair recognition?

Aug 15, 2012

Ipek C.

I just got an eyeshadow duo from hourglass and I'm in love! I also got the highlighter and bronzer duo as a contour kit & I love the highlighter. It doesn't add any color to your skin, just a subtle sheen. Not like the benefit highlighters that all have undertones of pink or brown.

Aug 15, 2012

Raisa J.

Underrated Brands: OCC, Hourglass, Inglot and Illamasqua... SUPER underrated although Hourglass has a high price point as does Illamasqua with them you get your money's worth. 

Aug 15, 2012

Aferdita N.

I have never seen or heard ANYONE talk about this: http://www.amazon.co.uk/Active-Cosmetics-Glamour-Look-Mini/dp/B005C94IH0

I picked it up while I was in London, for about 6 quid. ( 7 or 8 dollars, I think)
I have used it in some of my pictures, including my profile picture.
The thing is, I just don't know why I haven't at least HEARD of it before, the colours are so beautiful! This is a mini palette with some really beautiful nudes, it's perfect for if you want a neutral look, but personally I use it for a neutral smokey look all the time. The colours aren't THAT pigmented, the lighter colours are subtle, but so beautiful. The darker colours,"cinnamon" and "coffee" are obviously much more pigmented, as they are used to deepen the crease and really give that smokey effect. Also, the bronze colour is so amazing, I really love it. All in all, I really am glad I picked this up, I had never heard of "active cosmetics" before, now I might check out other products by them.

Aug 15, 2012

Viv H.

Catrice

Aug 15, 2012

Jacqueline M.

Illamasqua for sure! Inglot.. Ben Nye. Even drugstore brands like Annabelle & Hard Candy! xxx

Aug 15, 2012

Erin T.

Inglot! Amazing quality & price. Plus the freedom system is an essential for every artist.

Aug 15, 2012

Shelley W.

@Jacqueline M. Annabelle....I wish they sold it here in the states. @Aferdita...those shades sound delish...especially coffee ( I have yet to find that perfect brown that doesn't have so much red undertones to it). @Viv H. I looked up Catrice...oh my word!!!! The colors are beautiful and I WANT. @Raisa...yes Illamasqua is definitely running under the radar.@Ipek...you must pick up the Lip Rouge that they just released from Hourglass...that stuff is no joke and it will not budge.I think overall the reason why these awesome brands are so underrated is due to distribution. They aren't carried in a lot of places so they don't get the exposure that some of the more popular brands receive. As long as they keep putting out great products I'm sure they will gain further attention and we'll see them in more locations. :)

Aug 15, 2012

Kristina S.

I agree with hard candy! I agree to the distribution thing... I'm pretty sure they only carry it in walmarts. I feel that may be another reason, maybe a lot of people are iffy on trying these because they're "drug store" brands. Maybe! =) 

Aug 15, 2012

Kristina S.

None of that made sense at all! ^^^ lol but you get what I mean! 

Aug 15, 2012

Tia B.

Cover FX and Cargo 

I agree with everything above may I also add Rituals Cosmetics to the list!

Aug 15, 2012

Shelly T.

Illamasqua is definitely underrated, IMO. I'll add Louise Young to the list, too.

Aug 16, 2012

Dena M.

You're so right! The brand is so under rated. I love Hourglasses Liquid Lipsticks!!!! There my go to's. But I find myself always going to Urban Decay or Makeup Forever. Great brands!

Cargo and Lorac. 

Aug 17, 2012

Nadia N.

Illamasqua, INGLOT, Chanel, sugarpill

Tierra C.

Aug 17, 2012

Tierra C.

OCC, Inglot, Illamasqua, ..... and i agree HardCandy is a good drugstore brand as well!

Aug 17, 2012

Amira A.

Hard Candy used to be sold in department stores only until WalMart bought the rights to it. I dont use it bit ive played around with it in the store its actually pretty good haha. Illamasqua and OCC for sure on the underrated list!!

Aug 17, 2012

Amira A.

But* hehe :)

Aug 17, 2012

Susan E.

Hard Candy has gone through a lot. I don't remember who owned them first, but their big thing was nail polish, then came eyeshadow quads, which I loved. Then they were bought by Urban Decay and went from being sold in department stores to Sephora too. I can't remember for sure but I think it was around 2007 they just stopped making products. They had a great perfume I LOVED. Then they were bought by a company that just bought the name/logo and put it in Wal Mart. Hard Candy now doesn't even compare to what it was years ago. Every time I see it I shed a tear for the colors and great products that I miss... I got my first eyeshadow quad in '96 or '97, called Techno, and so wish I could replace it. :(

Aug 17, 2012

Aferdita N.

@ Susan, I have never tried any Hard Candy products, that sure is a sad story : (

Aug 17, 2012

Dana M.

Face Atelier 

Aug 17, 2012

Amanda H.

Pixi and NP Set (both are a bit pricey but well worth the price - they're sold at Target)

Aug 18, 2012

Shelly T.

@Susan: I remember when Hard Candy was at Sephora, when they were owned by Urban Decay. One of the first HC anything I bought (and one of my first Sephora purchases) was a baby blue nail polish that was lovely (I think it may've been the infamous Sky?). They're now owned by the same company that owns Accessorize in the UK; the packaging is quite similar, and I think they have similar products.

http://en.wikipedia.org/wiki/Hard_Candy_(cosmetics) [caution: needs a lot of citations; take with a grain of salt]

If the Wiki article is accurate, one of the former owners now owns tokidoki.

Aug 18, 2012

Melissa H.

I'm gonna be honest, I'm an Avon rep and I think Avon is completely underrated. They have so many different things for a fraction of the price of every other brand. People hate on them due to the idea it's for older people but that's so so not true! They have beautiful lip colors, blushes, foundations, nail polishes ect.