I received this in a bloom box, prior to trying this out I was not a huge fan of cheek stains. I tended to be very old school about my blush and would use a lipstick. This says that you can use it on your lips if you want to, but you should not want to. It's the worst taste in the world, and it doesn't work like a lip stain.
But, on your cheeks you can't go wrong with this. I got a deluxe sample and use it at least 5 times a week and have had it for about 6 months. So, I am going to assume that purchasing a full size would be well worth the cost of the product. You will probably tire of the color before you run out.