I wanted a nice reddish coral shade for prom. When I saw the color on the outside of the container, it was the perfect shade. Sadly, the actual lip color varied from the tube. It seems like more of a pink than an orange, but that may have just been the cruddy light in the drugstore.
The texture is nice and smooth, but my lips definitely felt dry after applying it and taking it off. I had to mix it with other lip colors to get the color that I wanted. If it was the color I wanted, I would have definitely given it four stars.
Burn is a gorgeous, cinnamon-y red with lovely golden shimmer. One swipe is enough to last all day (six hours, plus 3 hours of staining). It's a sexy, confident, alluring shade that just screams self-assurance!
However, there's trouble in paradise. This shade is so, SO drying. It has that clingy feeling on the lips one usually associates with mattes. While the product is on, it's tolerable, but it generally devolves until your lips are crying for balm after the stain wears off (mine were chapped and flaking off after nine hours of wear).
The packaging is very nice for drugstore, and while there is a candyish scent, I find it enjoyable. The shade is stunning and the wear is impeccable. If only this didn't feel like such a nightmare after all-day wear! I really want to love it, but the lack of moisture is a huge drawback. Lip balm is mandatory to pair with this.
(You can read my in-depth review of Burn on peakvolume.blogspot.com)