Lasts all day, great color, great design
This is the best eyebrow pencil I have ever purchased. It's the perfect color for my light brown hair when combined with e.l.f.'s medium brown brow powder. I also use e.l.f.'s clear brow gel to set everything in place and ensure it lasts all day. I love that it's a mechanical pencil so I don't have to carry a messy sharpener in my bag. It also is retractable unlike the maybelline define a brow, that once you push up the product, that's it, you can't retract it back. The spooley on the other side is the perfect size too. Some people complain about the price but I think it's worth it considering you get .003 oz. of product when most pencils only give you .002 oz. It is one of my holy grail products and I will definitely keep repurchasing it.
I purchased the brow wiz in Medium Ash. I love that it is a mechanical pencil so I do not need to sharpen it. It blends really really well. I was recommended this product at Sephora's. My brows have never looked so good. I use feathery hair like strokes when applying the product.