There is no competition for this eyeliner

This is seriously the best eyeliner I have ever used. It doesn't smudge, it's completely waterproof, and underground is literally the perfect color. It is a medium slightly shimmery brown that really complements blue-gray eyes. I highly reccoment it to everyone

Woodstock is a nice metallic hot pink that goes on beautifully on the lash line. It's vibrant in once pass, but the vibrancy can be built up more as well. Like all UD pencils, woodstock is creamy and smooth, and doesn't tug, pull or skip on the lash line. It looked flawless for 15 hours. It wore nicely (4 hours) on the waterline as well. It's an excellently performing and relatively hard to find shade, so I definitely think the quality is worth the price.

(Read the full review at peakvolume.blogspot.com)

Ransom is a medium-toned, shiny, bright purple. It featured UD's signature creaminess and ease of use, but it was one of the less-pigmented ones I've tried (I needed to go over the line once or twice for vibrancy). The color... I don't want to say faded, but the shine had worn off and the color was a little less bright after an hour. Beyond that, it wore excellently for a total 10 hours of wear. It didn't smudge, flake, or run, ever.

(read the full review on peakvolume.blogspot.com)

Zero is a rich, demi-matte black (not as rich or black as it's deeper cousin, Perversion, though). Like other UD pencils, it feels creamy and smooth on the lash line, and didn't drag, skip, or migrate. I got the color I desired in one pass. It also shows up darkly on the waterline. I achieved perfect wear for 10 hours, and great wear on the waterline for half that time. Black liners are a dime a dozen nowadays, so it's so important to find one that does things right. Zero is a perfect, wearable option. LOVE!

(read the full review on peakvolume.blogspot.com)

greatest pencil liner I've ever tried!

This really does glide right on and really does stay put for a long time! I have the black pencil and it is the darkest black I've ever seen in a pencil liner -- it's so pigmented, I love it! Try swatching it on your hand next to another brand and you'll see what I mean!

I have this in every color!!

I love URBAN DECAY!
It is my favorite brand!
These eyeliners are the best eyeliners you will find!
They are beautiful colors and they are so smooth and do stay on for soooo long!
LOVE IT!

Amazing!

I have this in the Graffiti (Green) and it's amazing! When Urban Decay meant 24/7, they were serious. I wore this to a lock-in at my school and it stayed on all night. It takes awhile to remove even with makeup remover if you've only worn it for a few hours. On the other hand, this is not a fail!

HORRIBLE!! Why the hype?

I tried to love Zero. It was the least pigmented black pencil I ever used. My Milani LiquifEye pencil in black was 10x more pigmented, creamy, and budge proof at half the price. I tried using Zero as a base and my eyeshadow started to melt off, not just crease! It didn't even draw color onto my waterline. Actually, non of them do. I tried this as a basic liner on my lower lash line and it faded throughout the day. I don't understand why these are so popular.

HORRIBLE!! Why the hype?

I tried to love Zero. It was the least pigmented black pencil I ever used. My Milani LiquifEye pencil in black was 10x more pigmented, creamy, and budge proof at half the price. I tried using Zero as a base and my eyeshadow started to melt off, not just crease! It didn't even draw color onto my waterline. Actually, non of them do. I tried this as a basic liner on my lower lash line and it faded throughout the day. I don't understand why these are so popular.

I received a mini in my Ipsy bag and adore it. It is very pigmented and creamy and lovely to put on. Many other eyeliners I have pick up some eyeshadow and pull on my lid a bit when applying but Urban Decay's goes on smoothly over the lid. It lasts long on the water line as well.