Say goodbye to sliding shadow! tarte clean slate 360 creaseless 12-hour smoothing eye primer truly locks eyeshadow in place while preventing fallout and migration for truer shadow payoff. The universal shade glides on easily and powers from the morning into the evening for 12 hours of perfect wear time.
Just got this about 2 weeks ago and have been using it. It keeps my shadow on all day long. It doesn't crease or budge. This is my new eye primer. It's amazing!!
I tend to have very oily eyelids, which I didn't realize until the UD Primer Potion seemed to behave just like a concealer on my eyelids (ie, not providing much 'stick' for my eye products). This one goes on so smoothly, feels almost like a gel, and works like a charm.
I was a faithful user of my Glamour Doll Eyes Control Freak Primer. Cosmetic names are such mouthfuls! It lasts me nearly 12 hours without creasing! Tarte lasts just as long. It's a thin lotion texture. However, it doesn't give me as much vibrancy of my shadows as the GDE primer or Too Faced Shadow Insurance (creases within 7-8 hrs on me). I would say that I'm impressed with it. I wish they'd bring back the Amazonian Clay primer. That was the best primer ever. Overall, I use this for easy travel and simple neutral eye look. I'm debating on purchasing a full sized tube.
Yes, this does keep my eyeshadow on all day, which is what it's supposed to do. However, I find that it creates a 'pilling' look to eyeshadow applied to my browbone. It drives me crazy! Maybe I'm putting too much on, but I make sure to blend it well before applying eyeshadow. I dunno, I'm just not sold on this.