Finally! Something for the paler ones! (LF 115)
I am quite a pale-skinned woman, so matching foundation is extremely hard. Most brands do not make foundations light enough for my skintone.
Then I found this. I had to try it out, even though it meant ordering it from Illamasqua's site (as Sephora doesn't carry this), and paying much more than the price of the Rich Liquid version at Sephora. But that was, in my view, just a minor hurdle.
For me, LF 115 is a perfect match.
The product blends well into my skin and is, I would say, a light to medium coverage with a natural finish. I don't think it does very well at covering blemishes, so you would need to wear concealer with this or mix it with a foundation with heavier coverage. I also find it's not very long-wearing; I get about 3-4 hours wear before it starts wearing off (another reason to mix it with another foundation), and I've noticed some cakeiness (that could be down to me and my application, though).
Overall, though, a good foundation.