Here's a way of using it that YOU WILL LOVE

After reading Benefit's claims on this product, I assumed that it was an all-over face primer comparable to ones from Smashbox, NYX, etc. I feel as if Benefit should re-evaluate their labelling of this product, because I don't think it's a great face primer, but I found an AMAZING use for it!
I use this product as you would with Benefit's High Beam. I put it on the high parts of my cheeks, and wow it makes a beautiful difference to my foundation routine! If you are someone who thinks that High Beam is too bold for an everyday wear, try applying "That Gal" as a cheek highlighter, and tell me what you think!
"That Gal" is also great paired with Physician's Formula Happy Booster in Translucent over top, for they both carry a pink hue to their finish.
Overall, I dislike "That Gal" for a face primer. But I'm loving it as a highlighter!

Suggestion: If you girlies are looking for a great, lower-cost ACTUAL face primer, try NYX Pore Filler. It smoothes the surface of your face, blends your foundation amazingly, and keeps your liquid AND powders stay on all day.

I hope I helped!
xoxo LaurenAnchor

It's Ok

Honestly, this isn't an awful product. It sort of moisturizes, sort of brightens, but it doesn't really do much else. As a primer, it kind of sucks. It doesn't make my skin feel any more even and doesn't do anything in terms of staying power. All in all, not worth the money.

Meh.

I don't really dig this primer. I have extremely dry skin with some red and flaky patches and sensitivity and the 2 good things I can say about this primer are a) it smells good and b) the packaging was clever and functional (I have the full sized product that cranks up and the product is distributed through little holes at the top).
I've used it layered over moisturizer and it doesn't lock in moisture at all or help to smooth down my face, just sits on top of the rough patches and flakes with my foundation/concealer as far as I can tell. I also unfortunately didn't notice a brightening effect that the packaging promised, which would have bumped this up a star because other than the scattered rough spots, my skin is pretty clear and I don't need something to make my foundation last like people with oily skin might.
Overall, I might have bought this primer for the wrong reasons (to help aid in making a smooth base for my foundation/concealer) but unless I misunderstood the women at Ulta and the product description, this just doesn't do its job for me. I can't say whether or not it's effective in making product stay put, because I don't have a problem with that anyway, so this primer may be worth trying for people with normal/oily/combination skin. However, I will definitely be returning this and putting my $29 (!) toward something more effective.

Ehh..

I got this product as a sample and used it all the way up before making my decision about it. I feel like this primer doesn't really do anything for me. It doesn't make my makeup last longer, or go on smoother. I don't see any 'brightening' effects to my face either. I will say it does smell pleasant.

I mix it with moisturizer

I usually mix this with my moisturizer when I don't want to wear makeup. Or, I'll put it on over my moisturizer with a little dusting of powder.
I have used it as a primer but I don't really like it as one. I don't think it smooths out my skin enough to hold makeup as long as I'd like.

Ok I dont always wear a liquid foundation usually just concealer in certain spots or mineral powder. So I can not comment on how it holds that type of foundation Not only do I love the smell but I definetly notice it adds more oomph to my face. But I think for powder it holds it and doesnt make it splotchy ofcourse let it dry before applying anything else. Its soft, a pretty pink color too. I have the sample size btw

LOVE IT!!

I LOVE THIS STUFF! i wear it under foundation and I'm obsessed with it. I got it in the "big 10" box for benefit because I really love Benefit..it has done wonders for my face! it makes my face seem brighter and beautiful!

ehhhh

this product didnt do well as a primer at all for me. i didnt notice any brightening either? but maybe the brightening affect doesnt come through after applying full coverage foundation (which is what i use). it did seem to provide moisture to my skin though.

The primer is really creamy and it has a pinkish tint. It's not like other primers that are clear and gel-like but it does blend out as clear. I think that it locks in moisture well and it helps even out the foundation on top of it. This is a good primer because it does help makeup stick but I don't think it really brightens ones complexion underneath foundation.

I do love this stuff. I actually prefer it alone than underneath foundation. I look alive when I wear it. I like it under foundation as well but, I have to mix it with my Porefessional sample because I have enormous pores.